Blood testing under your own name, so your community can check what you tell them
Aniva supplies the laboratory network, the blood draw, the results platform and the regulatory role, so you can sell an annual membership under your own brand. There is no inventory, no minimum order and no product liability on your side.
What you sell and what we run
What you sell and what Aniva supplies
Diagnostics as a service means that one supplier provides the blood draw, the accredited laboratory and the results platform, so another brand can sell blood testing under its own name.
Your name is on the storefront and on the dashboard your community logs into. Aniva stays the provider behind it, which is why no manufacturer duties and no product liability reach you.
What the usual ways of earning from health cost you
A sponsorship, a supplement line and a one-off campaign each answer the money question, and each one takes something out of the relationship your channel depends on.
A sponsorship spends the trust you built
You are paid to say something about a product you did not make, and your community knows it. The fee arrives once and the doubt stays.
Your own supplement makes you profit from your own advice
When you tell people what to take and you also sell it, every recommendation can be read as a sales pitch. Awareness is rarely the problem for a creator product, buying it a second time is.
A campaign ends when the post does
The money follows the post rather than the audience, so the next month starts from zero again and nothing you built keeps earning.
A test is the one product your community can check
A supplement asks your community to take your word for it. A blood panel hands them their own numbers, so they can see for themselves whether anything you recommended moved.
What that looks like from your own first test to your first renewal
Getting your brand live has four steps, and the first one is you testing yourself.
You test yourself first
We invite you to your own membership, with nothing expected in return and no contract. A creator who has not seen their own numbers cannot talk about them honestly.
We build your brand on our platform
Name, look, panel selection and price in your handwriting, with our laboratory network, results platform and support behind it. No engineering and no pre-order on your side.
You launch to your community
Your community starts as one group in the same window, so the first results and the first conversations happen together rather than one by one.
You retest and they renew
The same group retests later in the year. That retest is your next round of content and the reason the membership is renewed.
How much of it you want to own
The models run from a discount code to a brand of your own with exclusivity in your niche. We agree the shares and the fees on the call, because they depend on reach, niche and engagement.
Start with your own code
Ambassador is the lightest model. You get your own code and a commission on what it sells, there is no brand of your own, and it can be live in the same week.
Sell from your own storefront
Powered by Aniva gives you a storefront and a checkout in your look, with Aniva named as the provider. You earn a share of renewals and of add-on panels.
Put everything under your name
Own brand puts the name, the look and the panel under you, with a setup fee and exclusivity in your niche. We design the panel together.
Own part of the business
Partner is one creator per market, with equity or a joint venture and a say in the product itself.
What your community pays and what they get for it
These are the figures behind the membership your community would buy, and the reason it costs less than a comparable panel at a doctor's practice.
markers measured in the panel, plus a calculated guide value for biological age
per year for your community, against 350 € at a doctor's practice for a comparable panel
to buy or store, because there is no minimum order
partner locations across Germany where your community can give a venous sample
Who carries which part of it
This is the split as it is written into the contract, so you can see which parts stay with you and which are ours.
Who does what
Launching it yourself
With Aniva
The questions creators ask on the first call
Creators at this point ask what they earn, what they are liable for and what they can honestly say, and these are the answers.
The best fit is a community that already has a question a blood panel can answer. That includes longevity and biohacking, fitness and strength, nutrition, endurance, plant based eating, thyroid, cycle and perimenopause, and fertility. It also includes alcohol free living, sleep and recovery, gaming, founders, and coaches, physios and studios. For doctors, pharmacists and other medical professionals we structure the partnership without commission, because different rules apply there.
You earn a share of renewals and of add-on panels, so across the whole time a member stays rather than only on the first sale. We set the percentages on the call, because they depend on the model and the niche.
No, and there is no minimum order, no warehouse and no co-packer. The blood draw happens at our partner locations and the logistics stay with us.
In the first year, yes, and we would rather say that before than after. A sponsored post pays faster than a membership base grows. The trade is a smaller first month for a business in the third year, so anyone who needs cash this quarter should take the post.
A supplement makes the credibility problem worse, because you end up profiting from the advice you give. A test does the opposite, because it lets your community check the advice.
No, and that is deliberate. Aniva is the controller of all health data and you receive aggregate, anonymous numbers only. That is what makes the offer trustworthy for your community.
Aniva does. We remain the provider and the legal manufacturer, and we carry the product liability. You are a brand rather than a party placing a product on the market, so no manufacturer duties reach you.
Your members keep their membership and their data, because the promise to them cannot depend on our contract. The brand stays with you and the platform stays with us.
We supply reviewed copy blocks, the required notices and an approval step for health claims, and every post is labelled as advertising even when you own the brand. Creative direction and tone stay yours.
Sources on this page. Panel size, partner locations, the membership price and the comparison price at a doctor's practice are Aniva figures, anivahealth.com, read 18 September 2026.
What happens on the call
Tell us about your community and we will show you the panel, the storefront and the numbers. We invite selected creators to their own membership first, with nothing expected in return.